Simulators Built for Exceptional Spaces

We bring world-class golf technology and bespoke design together under one roof, backed by on-site concierge service right here at Lake Oconee.

Our Core Philosophy

How We Redefine the Standard

Uncompromising Aesthetics

We founded Fairway + Forge because we grew tired of seeing million-dollar lake homes outfitted with generic, boxy simulator enclosures. Our mission is to treat your simulator room as a master-class architectural build, choosing premium finishes that flow naturally with your interior design.

Single-Source Accountability

Bouncing back and forth between technology vendors, framing contractors, and interior designers ruins the experience. We eliminate the friction by completely owning the process from initial digital layout and spatial design through construction and final software calibration.

Rooted in Lake Oconee

We aren't a national digital franchise or a remote call center. We live and work right here in the community. Our proximity means we can provide physical, face-to-face service, dropping by for routine tracking alignments or regular technology calibrations whenever you need us.

Bespoke Versatility

We look at square footage through an investment lens. A world-class training center during the day should seamlessly transform into an immersive 4K media room or family entertainment lounge at night. We design adaptive, intuitive environments that maximize your home's utility.

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Leadership & Vision

Meet the Founder

Payne Hughes

Founder & Chief Executive

A Georgia native, I was born in Gwinnett County and moved to Lake Oconee in 2000. After graduating from Gatewood Schools, I attended the University of Georgia before moving to Albany, Georgia, where I worked alongside my father building crop duster airplanes. That experience instilled in me a deep appreciation for craftsmanship, precision, and building products that are made to last. In 2014, my wife, Jenna Ann, and I were married at Lake Oconee. We are proud parents to two children, Tripp and Macy, and in 2022 we returned to Lake Oconee to raise our family in the community we love. Fairway + Forge was born from a personal passion for golf and a desire to bring premium golf simulator experiences to homeowners without the premium price tag. After designing and building my own simulator to match the quality of leading national brands at a fraction of the cost, I quickly became the go-to resource for friends and fellow golfers looking to do the same. That demand inspired me to turn my passion into a business. Today, Fairway + Forge is committed to providing top-tier golf simulator installations backed by exceptional local service. My goal is simple: deliver a premium product, expert craftsmanship, and reliable support so your simulator is always ready when it's time to enjoy the game with family and friends.

The Fairway is Calling

Elevate Your Estate

Join a select group of homeowners who refuse to settle for overpriced corporate brands or retail-grade setups. Experience tour-level precision forged with local expertise.

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